Jardin des Sens, Private Investment Opportunity

The Site

Ouartzagh, Province de Taounate, Lac Al Wahda

Situated on the eastern bank of Lac Al Wahda, the largest reservoir in Africa, the 10 509 m² parcel occupies a position of exceptional natural and strategic value. The province of Taounate, with 612 000 inhabitants and an agricultural heritage spanning centuries, is a region defined by medicinal plants, olive groves, and a diaspora deeply invested in its future.

Panoramic view of Lac Al Wahda from Taounate

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Aerial view of Ouartzagh, Lac Al Wahda

The lake at sunset, the resort's direct frontage

Regulatory Status

Selected by CRI Fès-Meknès

The project was selected through a formal competitive tender process administered by the Centre Régional d'Investissement de Fès-Meknès. Annexe 3 of the investment convention was signed April 2026, committing to the programme described in this document.

Ref. 03/00647/25/C1

CRI Tender Reference

Annexe 3, April 2026

Investment Convention Signed

TF 1378/F, Parcel n° 3

Land Title Reference

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The Project

An eco-resort built on biodynamic principles, and community roots

Jardin des Sens is conceived as a maison d'hôtes and agrotourism destination that earns its position through the quality of the land, the integrity of its farming practices, and a genuine integration with the Ouartzagh community. Every element, from the herb garden to the artisan workshops, generates both revenue and measurable social return.

Architectural rendering, aerial perspective, Jardin des Sens

Site plan, 10 509 m² including biodynamic garden, maison d'hôtes, ateliers, and community spaces

Programme Overview

Maison d'Hôtes

Core Revenue Stream · Hospitality

Boutique eco-lodge accommodation for national and international visitors, positioned at the intersection of biodynamic agrotourism and authentic Moroccan rural culture. Direct lake access.

Biodynamic Garden

Signature Experience · Agrotourism

A working herb and medicinal plant garden forming the sensory heart of the resort. Anchors the artisan plant processing supply chain and provides immersive guest programming.

Organic Seed Programme

Strategic Asset · Biodynamic Sovereignty

A dedicated seed bank and propagation atelier safeguarding native Moroccan varieties of medicinal, aromatic, and food plants. Seed sovereignty is the foundation of any biodynamic operation: it secures the supply chain against commodity dependency, protects genetic heritage that industrial agriculture erodes, and gives the project a durable strategic asset. Seeds cultivated on site feed the biodynamic garden, supply artisan partners, and anchor the programme's long-term ecological and commercial defensibility.

Kindergarten & Community Space

Social Commitment · Annexe 3

Early childhood education facility for the Ouartzagh community, forming part of the signed CRI investment commitments. Directly embedded in the project's social licence to operate.

Social & Environmental Return

Impact is not a feature, it is the foundation

Jardin des Sens is located in one of Morocco's most underserved agricultural provinces. The project is designed from the ground up to deliver measurable, durable impact alongside financial return.

Direct Employment

Permanent local jobs, farming, hospitality, craft, childcare, in a commune where formal employment is scarce. Committed in the CRI investment convention.

Women-Led Ateliers

Dedicated workshops for female economic participation: plant processing and artisan production. Long-term leases secure the income floor independently of tourism revenue.

Women in the medicinal plant fields, Taounate

Medicinal plant harvest, Ouartzagh, Taounate Province

Homeland Morocco, community and supply chain partner

Partnership Network

Anchored by credible, committed partners

Jardin des Sens benefits from a network of institutional and operational partners who bring domain expertise, supply chain relationships, and community legitimacy to the project from day one.

Homeland Morocco e.V. SEKEM Initiative Watch video CRI Fès-Meknès Humanity Agriculture SARL AU

Letters of Intent have been signed by Homeland Morocco e.V. confirming their commitment to long-term atelier lease agreements. These are available to investors upon request under NDA.

Ouartzagh, commune at the shore of Lac Al Wahda. The project site is adjacent to the village, ensuring direct community integration.

Beyond Financial Return

The pioneer principle: transforming a region through enterprise

In 1886, Julius Maggi looked at the Emmental valley in Switzerland and saw something others overlooked: a rural population suffering from poverty and malnutrition, and an opportunity to change that through a commercial product. His invention, the soluble legume soup, was not designed to be charitable. It was designed to be viable, repeatable, and transformative. The enterprise and the impact were inseparable.

"The province of Taounate has 612,000 inhabitants, a heritage of medicinal plants, and a diaspora that wants to invest in its future. It has no infrastructure that captures that value. Jardin des Sens is that infrastructure."

Financial ROI

Positive net result from N+3. First dividend distribution from N+4. Stable base of approx. 38,000 USD in secured lease revenues from year one. Voluntary exit window from year 5. A 12-year financial model validated by Bank of Africa.

Ethical ROI

30 permanent local jobs in a commune where formal employment is scarce. Three ateliers anchoring female economic participation. A kindergarten embedded in the CRI investment commitments. Biodynamic farming that preserves the land and its biodiversity for the next generation.

Julius Maggi (1846, 1912) , Burgdorf, Switzerland

Burgdorf, Emmental region, where Maggi identified a rural opportunity in 1886

Maggi did not choose between profit and purpose. He understood that durable enterprise in an underserved region requires both to be built simultaneously. A business that extracts without returning loses its social licence. A project that gives without generating revenue does not last. Jardin des Sens is designed on this same principle: the financial return and the social return are structurally linked, not competing.

Financial Overview

Stable base revenues from day one, tourism upside on top

The financial model is structured around two distinct revenue layers: a contractually secured base from long-term atelier leases (approx. 38,000 USD/year, paid annually in advance with three-month deposit), and variable tourism revenues that grow progressively as the resort reaches operating maturity. Positive net result is projected from Year 3 of operation.

Revenue Sources

Source	USD / Year
Atelier Homeland Morocco	~12,000
Co-Working Space	~15,000
Stable Lease Base (secured)	~38,000
Tourism, Accommodation	Variable
Tourism, Activities & F&B	Variable

Financial Milestones

Milestone	Year
Construction completion	N+1
Operational launch	N+2
Positive net result	N+3
First dividend distribution	N+4
Positive cashflow after debt service	N+5
Voluntary exit window opens	N+5

Projected Net Result

Year	Revenue (USD)	Net Result (USD)	Status
N+1 (Construction)	~38,000	,	Build phase
N+2 (Launch)	~85,000 USD	Ramp-up	Opening year
N+3	~140,000 USD	Breakeven+	Positive result
N+4 (2028)	~210,000 USD	~265,000 USD	First dividends
N+5	~280,000 USD	Positive CF	Full maturity

Financial projections are based on a 12-year model available in full upon request. Tourism revenue is based on conservative occupancy assumptions.

Macro Context

FIFA World Cup Morocco 2030, a structural tailwind

Morocco co-hosts the FIFA World Cup 2030 with Spain and Portugal, with Fès confirmed among the host city cluster roughly 90 minutes from the site. National infrastructure spend on roads, airport capacity, and hospitality standards is already underway across the Fès-Meknès region, structurally lifting inbound tourism to the Moroccan interior. The project's N+4 first-dividend year (2028) coincides with the pre-tournament tourism ramp, and N+5 to N+6 operations align with the event and its immediate afterglow. A durable macro tailwind on top of a model that already stands on secured lease revenues and biodynamic positioning.

Investment Structure

Jardin des Sens SA, Capital & Terms

The project is structured as a Société Anonyme (SA) incorporated under Moroccan law, with Humanity Agriculture SARL AU as founding shareholder via apport en nature. The offering is a private placement to a maximum of 10 qualified investors.

Legal Structure

Jardin des Sens SA

Moroccan SA, Société Anonyme. Conseil d'Administration. Min. 5 shareholders.

Total Capitalisation

800,000 USD

Approx. 300,000 USD apport en nature (Humanity Agriculture) + 500,000 USD cash from investors. Legal capital: 7,500,000 MAD.

Minimum Ticket

On Request

Investment details and minimum ticket are shared directly with qualified investors. Maximum 50% of total investor tranche per single investor.

Founding Shareholder

33.3%, Humanity Agriculture

Apport en nature: land, CRI selection rights, concept, brand. Validated by Commissaire aux Apports.

Dividend Policy

From N+4, ~80% distributable

After réserve légale (5%) and réserve d'investissement (15%). Annual AGM approval required.

Exit Window

From Year 5 of Operation

Annual voluntary exit window. Free share transfer subject to droit de préemption of other shareholders. No mandatory buyback.

Founder Circle Hospitality

A tiered stay programme for shareholders

Shareholders are invited to experience the project they helped build. Each investor tier includes an annual allowance of nights at Jardin des Sens, extending to family and friends. This is recognition and connection, not a financial return component.

Founder

10,000, 24,999 USD

3 nights / year

Investor and immediate family

Patron

25,000, 49,999 USD

7 nights / year

Family, plus one guest booking per year

Circle

50,000, 99,999 USD

14 nights / year

Family, plus two guest bookings per year

Founding Circle

100,000 USD and above

21 nights / year

Family and unlimited guest bookings

Terms. Valid from operational launch (N+2), for the duration of the shareholder's participation. Subject to availability, with booking windows of 60 days ahead in high season and 30 days off-season. Includes accommodation and breakfast; on-site activities, F&B, and treatments available at member rate. Standard maison d'hôtes room; upgrades subject to availability at member rate. The perk is attached to the shareholder and cannot be resold or monetised.

Capital Table

Humanity Agriculture SARL AU

Apport en nature: land (TF 1378/F) + CRI rights + brand + concept

33.3%

Investor Pool (5–10)

Cash, approx. 500,000 USD (investor tranche)

66.7%

Total Capital

approx. 800,000 USD total

100%

Management Structure

Humanity Agriculture SARL AU provides development and operational management via separate service agreements, independent of share capital.

Development Fee

Of total construction cost. Payable on completion. Covers project management, CRI coordination, and technical oversight during the build phase.

Operations Fee

Of annual turnover. Covers day-to-day resort management, staffing, and supplier relations from operational launch.

20%

Success Fee

Of net profit above an 8% IRR hurdle. Aligns founder incentives with investor return, no carry below the hurdle rate.

📋 Reporting. Half-yearly investor updates. Annual Assemblée Générale. Full financial statements per Moroccan GAAP.

Private Placement

Interested in participating?

Jardin des Sens is a private placement for a maximum of 10 qualified investors. The full financial model, CRI documentation, and Letters of Intent are available upon request under a mutual NDA.

Mohammed Blal

Directeur, Humanity Agriculture SARL AU

[email protected]

+41 78 249 90 10

+212 618 357 893

This document is a private placement memorandum prepared for informational purposes only. It is addressed exclusively to a limited circle of qualified investors and does not constitute a public offering of securities. Distribution beyond the intended recipients is prohibited. All financial projections are forward-looking and subject to risks inherent to early-stage hospitality and agricultural development. Investors should conduct their own due diligence. This document does not constitute legal or financial advice. Jardin des Sens SA is to be incorporated under Moroccan law; final legal structure is subject to validation by a licensed Moroccan attorney.

Jardindes Sens